Nigeria is Africa’s largest economy, with a young, vibrant, and sophisticated consumer population. At the same time, nearly half the population lives in severe poverty and the country faces considerable risks from climate change which are compounded by weak infrastructure.
To what extent can business innovation be used to tap into Nigeria’s youthful and creative spirit to address these monumental challenges? We conduct research on Circular Economy business and investment opportunities and their potential for impact in Nigeria and facilitate the development of research on a broad range of Circular Economy topics through our partnership with the Africa Circular Economy Network to support the African Circular Economy Research Group.
Financing Circular Economy Business Models for the Bottom of the Pyramid (BoP)
This research project sets out to analyse the role financial innovation can play in the transformation from a linear to a circular economy for low-income consumer groups in Nigeria, otherwise known as the “Bottom of the Pyramid” (BoP) market. Carried out in collaboration with the University of Birmingham, Lagos Business School and industry partners.